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AWAL RAMADAN SPECIAL


📢 $15 OFF* with min. spend $120
📢 $40 OFF* with min. spend $200
* Valid from 11st Mar- 21st Mar 24
* Applicable on selected regular priced items

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Wireless Bras

Comfortable, supportive, and fashionable, wirefree bras are a must-have addition to your daily wardrobe. Explore stunning colors and designs in our wireless bra collection.

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176 items
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THE
PERFECT
FIT

Find your perfect fit in-store or with our guide.

We believe that every woman deserves to have a perfectly fitting bra.
No digging in. No slipping straps. No leaving marks. Just pure comfort.
Visit one of our expert bra fitters in-store or use our online fitting guide to discover your perfect fit now.

What is a non-wired bra?

A non-wired bra is a wire-free design that provides the same comfort and support to your bust. Don't be fooled by what others call these as the 'soft bras' - non-wired bras are just as good as wired bras and are a great bra choice thanks to enhancements in fabric technology and improvements in tailoring techniques. Want to move away from wired bras completely? Explore our T-shirt Bras collection for another lingerie style that's well-loved by our customers!

Are non-wired bras good for you?

Non-wired bras are the perfect option for lounging around the house on weekends, sleeping in or simply if you don't like underwire! Consider various bra designs based on your outfit styles and personal preferences - not that a non-wired bra is better, but that a suitable bra best picked for your style and comfort will be a good for you! Speaking of styles, explore our deep-v bra collection or the T shirt bra collection for a well-complemented wardrobe of lingerie pieces (and yes girl, you need it!).