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Purple Bras & Lingerie

From sleek purple sports bra to delicate purple lace bra, our collection of purple bras adds a vibrant pop of color while ensuring a sublime, tailored fit.

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45 items

What Does Wearing a Purple Bra Represent?

Purple has a romantic, mysterious, and inherently feminine aesthetic. Wearing a purple bra can evoke a sense of allure and sensuality. Historically, purple dye was an expensive and rare commodity, so purple underwear was associated with nobility and luxury.

Will Purple Bras Be Visible Under White Clothing?

When choosing the bra color, your skin tone is an important consideration. The contrast between your skin and the bra color can make the bra more noticeable. For those with cooler skin tones, a purple bra may be less visible under white clothing. However, if you're unsure whether you have a warm or cool skin tone, nude bras or beige bras are often a more versatile and discreet option.

THEPERFECTFIT

Find your perfect fit in-store or with our guide.

We believe that every woman deserves to have a perfectly fitting bra.
No digging in. No slipping straps. No leaving marks. Just pure comfort.
Visit one of our expert bra fitters in-store or use our online fitting guide to discover your perfect fit now.

View our guide Book an appointment